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[Case Study] Cardilla Uniforms - Ibaraki Toyopet Co., Ltd.

We have adopted a design that allows customers to feel "comfort" and "security"!

At Ibaraki Toyopet Co., Ltd., starting in 2020, it became possible to handle all vehicle models at any Toyota store, and to differentiate from other stores, REBRAND was initiated. With the theme of expressing a commitment to hospitality and approachability, a design was adopted that allows customers to feel "comfort" and "security." There were responses such as, "Like a hotel concierge or a wedding planner," and among them, there were voices stating that the impression of the staff has become "a glamorous and hospitable profession." [Implementation Partner] ■ Ibaraki Toyopet Co., Ltd. *For more details, please refer to the related links or feel free to contact us.